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MILESTONE THINKING - On-target observations in brief
There’s one attribute above all that fundraisers must cultivate, and that is being a good listener. It’s not difficult, in theory. Just keep your mouth shut and your ears open.
Fundraising is the gentle art of teaching the joy of giving.
Non-profits are stepping up their powerful analytical techniques to make smarter fundraising decisions and increase donations.
In good times and bad, we know that people give because you meet needs, not because you have needs.
Kay Sprinkel Grace
At its best, fundraising is fabulous. Anyone with eyes and imagination can see that. Individual donors give far and away the largest part of all voluntary income and, in this world of need, make deep and lasting differences in a wondrous array of ways.
As always, older donors are better. But not as good as regular givers. But since regular giving only adds a bit onto the value of these donors (and should continue to do so) we like older ones anyway.
Stewardship at its best engages donors with the impact and outcomes of their investments of time, wisdom, expertise, connections, and money.
If you want happiness for an hour, take a nap. If you want happiness for a day, go fishing. If you want happiness for a year, inherit a fortune. If you want happiness for a lifetime, help somebody.