What makes a good proposal? Telling the story
In 10 years of grant making, Dimitra Tasiouras, programme officer at the Lloyd A. Fry Foundation in Chicago, has read nearly 1 000 proposals and written dozens herself.
They’ve all followed the recommended formats: sections on needs assessments, goals and objectives, etc. Yet some of these ...
20 Great fundraising ideas
Even if you have tried some of these ideas, it may well be worth your while to revisit these ideas, and give them a fresh twist to suit your current needs.
Use every opportunity to tell people what you do. Repeat your message as often as possible. Make sure you get out into your commun...
Fundraising versus begging
One of the greatest obstacles to fundraising in South Africa is the attitude of many directors and board members of nonprofit organisations. They often feel that asking individuals to give to their cause – either by mail or face-to-face – is really a form of begging which will only...
The Art of Asking
If you want to raise money, sooner
or later you’ll have to learn to ask individuals – because that’s where the money comes from.
In the United States, gifts from living individuals account for more than three-quarters of all the money donated to nonprofit organisations.
Messages make a difference
The most effective fundraising messages usually focus on mission and motive. That is why, as fundraisers, we continually seek to match the missions of our organisations with the motives of potential donors.
Only when a match is made is it possible to create appropriate and persuasive messages cap...