Monthly donors: the holy grail of fundraising
Corporate and institutional support has dwindled for many NPOs, shrinking their donor funding pool, which accounts for the surge of interest in individual giving. The ‘ordinary’ person has become an extraordinary catch. We invest heavily in getting new blood on board, seeking out n...
READ MORE
Monthly donors: the holy grail of fundraising
Corporate and institutional support has dwindled for many NPOs, shrinking their donor funding pool, which accounts for the surge of interest in individual giving. The ‘ordinary’ person has become an extraordinary catch.
We invest heavily in getting new blood on board, seeking out new ...
READ MORE
Is online working for your NPO full-time?
If you consider that 74% of NGOs in Africa have a website, yet only 55% of these accept donations via their sites, it’s clear that there is still some way for us to go to maximise our online fundraising potential, writes Marisol Gutierrez.
These statistics, and other interesting findings, wer...
READ MORE
Are you using the hierarchy of fundraising asks?
During presentations to non-profit groups, I often talk about the “2-Ask Process”. This is my concept that for every prospect you have at your organisation, you should be prepared to approach them with two different asks, after you have properly cultivated them. By Joe Garecht.
Th...
READ MORE
MILESTONE THINKING On-target observations in brief
Fundraising is the gentle art of teaching the joy of giving.
Hank Rosso
Proving you value your relationships with donors – by acknowledging the critical role each donor plays in achieving your mission, you encourage a more positive outlook.
www.lexisnexis.com
Outside consultants see the ...
READ MORE
